Kanari Customer Experience Blog

Kanari adds Professor Phil Klaus as Strategic Advisor

Dubai-based customer experience management platform Kanari is announcing the addition of Professor Doctor Phil Klaus to its advisory team as it looks to establishing itself as a key player in the MENA region’s customer experience management space. Professor Klaus will play a critical role in advising the Kanari team on strategic direction and on key…

Hospitality Word of Mouth: How Social Media Has Revolutionized It

The owners and managers of hospitality businesses should be familiar with the three types of media present in advertising: owned, paid, and earned. Owned media includes forums owned and controlled by your company such as your website or blog. Paid media involves any paid advertising such as radio, television, or banner ads. The third type of media, earned media, is the most important and by far the most valuable to any business. Earned media is so named because this is the advertising your company earns by pleasing (or displeasing) clients. Earned media is advertising spread by word of mouth physically or electronically between your customers and their business associates, families, and friends.

Kanari. Customer feedback for the mobile age.

It has been about 2 months since our last post, and that’s a lot longer than we would have liked. I’ve been meaning to write this one for the last few weeks now but we’ve been pretty busy with the beta launch of Kanari that I haven’t found the time. Its a pretty important post since we haven’t really talked about what Kanari is although if you’ve had the chance to take a look at our website then you probably have a decent idea of what we’re trying to build. I’ll go into a little more detail for you…

Update and a note on perfection

It’s been a while since we’ve posted anything on the blog and that’s because we’ve been hard at work doing some extensive testing and putting the finishing touches to our product! It’s all coming along very nicely (despite being slightly behind schedule) and we are super excited to be getting closer and closer to our launch. While on a break from work this afternoon, Ed and I were reflecting on the past couple of weeks – the last mile of the (development) race, if you want to put it in those terms. We’ve been making a lot of updates trying to make sure everything looks good and the user experience is as smooth as possible.

Software development – finding a partner

In our last post Subhi talked about all the things we considered in order to arrive at our decision to outsource the initial stages of Kanari’s software development. Though we put a lot of thought into that phase we knew that finding a suitable software development partner would prove to be a much more intensive exercise. Jumping into bed with a development partner was not something we took lightly because once work has started and initial payments have been made you don’t want to be in a position where you need to consider firing your development team and handing the project over to a new one. I’ll use this post to talk about the steps we took and all the things we kept in mind..

To develop in-house or outsource?

Although much is written about the steps needed to set up a business in Europe or North America, we found it challenging to find similar information about the difficult decisions we expected we’d need to make in order to set up a business in Dubai. This is the first in a series of posts in which we’ll be writing about some of the challenges we face whilst building Kanari. I’d like to dedicate this first one to an important decision related to building the first version of our product, namely to hire a team and build Kanari in-house or outsource the development to an external party.